About Us

MARKUS SCHOCH, Founder / CEO of La Côte Invest SA
Diplôme fédéral d’analyste financier et gestionnaire de fortunes
Diplôme fédéral en économie bancaire ES
Markus Schoch brings over 30 years of experience in financial markets, working directly with clients to deliver personalized and tailored investment advice and portfolio solutions. He held the position of Head of Active Advisory at UBS in Geneva and later served as Managing Partner and Head of Investments at the family office Global Keys SA in Geneva. Markus also served for eight years on the board of the UBS Pension Fund, including four years as Vice Chairman, where he gained extensive experience in fund governance and management.
Fluent in English, German, French, and Spanish, Markus ensures effective communication with a diverse clientele.
In 2024 he founded La Côte Invest SA, Nyon, Switzerland, which focuses on crafting tailored portfolio strategies for wealthy individuals and institutions and collaborates with VCT Vector Gestion SA for discretionary management under FINMA supervision.

YVES CHARLET, COO of Vector Gestion SA and Member of the Board of Directors of La Côte Invest SA
Diplôme fédéral en économie bancaire ES
Yves Charlet brings over 30 years of experience in the financial sector, with a strong focus on client service and relationship management. He began his career at UBS, where he held various senior roles, including Desk Head for Spanish clients in Wealth Management. Later, he worked in the independent asset managers department, managing key client relationships in French-speaking Switzerland.
In 2018, Yves joined Lombard Odier & Cie SA, where he continued his work in the independent asset managers department, strengthening client networks in French-speaking Switzerland.
In 2022, Yves became Chief Operating Officer of Vector Gestion SA, where he uses his extensive expertise to support the company’s growth and strategic development.
Since 2024, Yves has also been a member of the Board of Directors at La Côte Invest SA, contributing his knowledge and leadership to both organizations.
Your Premier Partner in Wealth and Asset Management
Through this multifaceted approach, La Côte Invest not only commits to the protection of your assets but also to their prosperous growth, guided by deep analysis and strategic foresight in the complex world of global finance.
Our history
Our Values
While La Côte Invest may be a new venture, Markus Schoch brings decades of invaluable experience in the financial markets. His journey began in 1986 at Swiss Bank Corporation in Basel, where he honed his skills in the Investment Advisory department.
What we Offer
While La Côte Invest may be a new venture, Markus Schoch brings decades of invaluable experience in the financial markets. His journey began in 1986 at Swiss Bank Corporation in Basel, where he honed his skills in the Investment Advisory department.